Our team builts smart strategies that feed your sales funnel.
Our fully-outsourced PR retainers are customized to help you achieve your business goals.
Don’t let budget constraints keep you from accomplishing your marketing goals. Put earned media to work (hard) for your business.
If your in-house team could use some creative muscle and guidance on getting your name out there, our consulting services are for you (and them!).
If your in-house team could use some creative muscle and guidance on getting your name out there, our consulting services are for you (and them!).
You’ve got big news, and your “small but mighty” team needs help. We’ve got your back!
Past Clients
Full Service PR
With an emphasis on earned media coverage and the know-how to leverage paid opps for maximum ROI, we believe that a collaborative approach to PESO (Paid, Earned, Social and Owned) is the foundation of every sound strategic communications strategy. No billable hours or surprise fees; just a flat monthly retainer.
- Strategic earned media planning and execution
- Byline writing and support
- Award submissions
- Speaking submissions
- Influencer relations
- Press releases
- Paid opps management
Starter PR
For 2023, we are offering tailored, recession-aware, stepping-stone retainers to the broad public. Designed to keep feeding your funnel and keep your paid teams armed with audiences to target. A solution for those with long-term plans facing short-term budget constraints.
- Inbound PR: We subscribe to and monitor various databases/hashtags used by members of the media hoping to connect to experts for interviews, and pitch you to all that apply.
- Outbound PR: We have built a database of dozens of expert source directories where we’ll publish your profile so that members of the media searching for experts can easily find you.
- Responsive PR: We monitor for all coverage of your competitors and your space and reach out to reporters in real time to put you on their radar.
- Custom PR: As part of this retainer, we’ll research and execute a custom pitch each month that will include outreach to podcasts, broadcast, print, digital and blog (where applicable).
- Announcement-Based PR: We’ll write/issue a single press release for your company news. We’ll conduct research to build custom media lists and conduct outreach and follow up to earn you coverage.
PR Consulting
You've got the in-house team but need expert strategic oversight. We can be the extra hands your team needs to move to needle and get the job done.
- Full strategy development and counseling for your brand, launch, or announcement.
- Sample inclusions (as needed – this IS like a cafeteria where we work with you to choose what works for your team and your budget!):
- Earned media strategy via an “8 week pitch plan” that is updated monthly
- Paid media recommendations/vendor referral
- PR Fact Sheet development
- Bio development
- Awards calendar development and core submission creation
- Speaking calendar development and core submission creation
- Byline editorial calendar development and placement recommendations
- Media list research and development
- Recommendations on using secured coverage in paid campaigns and on social media channels
- Newsjacking recommendations/message point development
- Ongoing (monthly) calls to plan/review results and media feedback
- Real-time access via dedicated Slack channel
PR Quickies
When you need campaign support, we have a limited number of spaces available for our team to own or augment the earned media component of your strategy.
- Messaging development
- Executive team consultation
- Media training
- Point of contact for inbound press queries
- Press conference planning (if needed)
Crisis Comms
Tell the truth. Tell it entirely. And tell it fast. We’re here to help with that.
- Messaging development
- Executive team consultation
- Media training
- Point of contact for inbound press queries
- Press conference planning (if needed)