MAP by Kel & Partners

Ever wish you had a little birdie on your shoulder telling you what to do next on your social media channels? Our Marketing Accountability Programs (MAP) gives your in-house marketing team access to expert guidance and accountability check ins that are designed to keep your in-house teams functioning like an agency, helping them navigate campaigns and launches, key buying seasons, and every day as something changes on social media platforms.

You don’t need a marketing degree to excel at marketing. And you don’t need to spend all of your time marketing your business to have a meaningful impact on customer growth and retention, employee recruitment, and establishing thought leadership.

The rise of social media has created opportunities for marketers to reach their targets faster and more cost-effectively than ever before. But with tens of thousands of articles about “how to do social media” published every month, it can be next to impossible to figure out where to invest your time, when your time is at a premium.

Our Marketing Accountability Program (MAP) was created to aid in-house marketing teams in how to utilize owned-social channels most effectively as well as to help anyone seeking to figure out social media marketing on their own. The MAP co-founders have a combined 25 years of agency social media marketing experience across every sector imaginable, and have distilled their learnings into a program that empowers businesses to excel at social media marketing.

Access to Agency Tools
- Social media best practices and tools to succeed, updated regularly
  - Community Management and customer service
  - Influencer Engagement
  - Content strategy and creation
  - How to use keywords and hashtags to increase engagement
  - How to optimize your profile on every platform
  - Social Media Management on the days you have only 5 minutes to spare
Access to Experts
- Monthly AMA with agency experts
- Monthly trends report subscription
- Slack channel (expert tips & peer networking)
- Tactic case studies (published monthly)
- Real-time access via dedicated Slack channel
- One time “custom consult” where we’ll evaluate a campaign or your social channels with a full “scorecard”
Accountability
- Weekly “tactic to try” newsletter
- Social success checklist and timeline

Some of our favorite clients sum it up best.

Paul English

Founder, Kayak & Lola.com

I wish we had K&P for PR when I was at Kayak, they did a fantastic job launching Lola products and company updates. Not only are they great at PR, but they are great human beings as well, and I feel lucky to spend time with them each time we meet - whether at Lola or while on press tours.

Michael Welts

CMO, Wasabi

Many agencies claim to have social media as part of their offering combined with PR. K&P places equal emphasis on both which is a rarity in this market. K&P established Wasabi's social presence from Day 1 and not only delivered record following compared to our huge industry competitors, their creativity and day-to-day management of our strategy and presence is unrivaled by and firm I've ever worked with.

Joanna Linder

VP of Marketing, Global Partners

Kel’s brand positioning genius can’t be overstated. Watching her process and the way she presents her work is like taking a masterclass in brand positioning. I feel lucky to have participated in this work and the outcome provides benefits to our brand that are too numerous to count. Kel’s thorough, thoughtful, and inclusive approach to defining a brand is a tremendous asset to any company smart enough to enlist her help. If you’re considering working with Kel & Partners on a brand positioning project, DO IT. You won’t be disappointed.

Nancy Smith

Chief Marketing Officer, Hydrow

We approached Kel & Partners to help create buzz and awareness around the launch of our Hydrow -- Live Outdoor Reality Rower. We were looking for an agency that’s as fast and nimble as we are. An agency that understood what the start-up world is like. An agency that believed in our product as much as we did. We found that and more with Kel & Partners.

Scott Painter

Founder, TrueCar & Fair

Kel & Partners drove the positioning, PR and social media for my last company from pre-IPO to publicly traded company and they fucking crushed it. They are a no-BS, straight-shooting, real results-oriented partner who doesn’t have time for all the rhetorical crap typical agencies spew.

See more clients

Marketing